Tuesday, November 20, 2007

Importance of right content

Content decides whether the customers will come to your website or not because it decides the value of your work. In this age of extreme competition content needs to be informative, attractive, engaging and influencing then only you will get good results.

What are the factors that decide this is the right content for right business?

Everyday hundreds of websites make their appearance on World Wide Web. You do not know how many websites of your business domain are emerging which will give competition to your website. So, why people come to your website and not surf to other websites. Your website needs to be different from others and that can only be possible if it has:

  • Unique Content – Content should not be monotonous. It should be unique, informative and enticing to make the readers take notice and influence by it.
  • Helpful – It should be useful to readers. It needs to have something fresh and different to serve customers.
  • Friendly – The content needs to be friendly in terms of length, language and tone. It should not intimidate the readers. The length should be optimum and language easy to understand.

For more information visit –

http://www.contentmantra.com/info_center/persuasive_copywriting.htm

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