Press release is the first step of marketing a product or service through various mediums. You can also say that it is first medium to catch the attention of people. For that you need a well-written press release with concise but informative content that provides complete information to readers. In other words you can say press release is all about news.
How is press release different from other kinds of writing?
As mentioned above that the press release basically deals with informing people about launch of a product and an important event. Hence, it is essential to create a press release, which performs its task without annoying and taking too much time of readers. To accomplish this tedious task you need an assistance of a professional who is well versed with format of the press release. Lets see how a press release is different from other forms of copywriting:
Press release needs to be concise and informative
It must be objective in nature
When writing for the press release avoid using hype bloated phrases
Simple but attention grabbing
Based on factual figures and static
If press release is for online submission then should have optimal number of keywords.
Only a professional press release writer can help you with a content that incorporates above-mentioned points. www.contentmantra.com provides end-to-end copywriting solutions. For more information on its service of press release visit
http://www.contentmantra.com/marketing_collateral_copywriting/press_release_copywriting.htm
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment